When buyers search for parts on Amazon, they look them up by part number, part type, year, make, model, and other vehicle attributes. Therefore, fitment data that is clear, accurate, and complete is the key to success in the automotive marketplace.

If your fitment data is not accurate, you risk selling the wrong parts to customers and receiving complaints as a result. If your fitment data is incomplete and doesn’t include every compatible vehicle, you could lose sales to competitors that should have been yours.

Format standards are used to communicate product information effectively and reduce the risk of duplicating efforts. Amazon uses ACES (Aftermarket Catalog Exchange Standard), the industry standard for automotive catalog applications data in North America, as the means to present your data in their Part Finder. It’s comprised of two components: the data and the XML delivery specification.

Here’s how to provide and add fitment data to Amazon:

To submit ACES data to Amazon, you need a separate Seller Central account.

Now, sending fitment data to Amazon is indirectly using a third-party fitment data provider like PCFitment, which will submit ACES data on your behalf. The PCFitment interface lets you work comfortably in Excel upload hundreds or thousands of records at once and add thousands of vehicles of fitment at a time.

When PCFitment sends your data to Amazon, Amazon typically responds within 24 hours with a processing report. As a complete system for auto parts and accessories sellers, PCFitment helps ensure your fitment data is accurate, complete, and in the right format for Amazon. A key feature of PCFitment is that it automatically reads Amazon’s processing reports and assigns the error reports or any relevant information to each fitment in your account.

The PCFitment team has been sending fitment data to Amazon for more than a decade, handling fitment at scale by providing over 1.5 billion lines of fitment data for over 40 million listings. Want to learn more? Stay up-to-date with compatibility innovations from PCFitment!